网红经济

网红经济()是一个网络红人基于社交媒体进行具有影响力营销的经济模式。

历史
网络红人通过吸引互联网用户的关注,可以通过电子商务和网络广告转化为利润。通过第一财经商业数据中心数据显示,2016年网红经济规模将达到580亿元人民币,超过2015年中国电影院的票房收入。

参考来源
外部链接

Papi Jiang's popular video "[http://v.youku.com/v_show/id_XMTU4Mjc3NTk3Ng==.html?from=s1.8-1-1.2&spm=a2h0k.8191407.0.0 http://v.youku.com/v_show/id_XMTU4Mjc3NTk3Ng==.html?from=s1.8-1-1.2&spm=a2h0k.8191407.0.0";] at Youku.

Celebrity economy set for explosive growth in China "[http://www.ecns.cn/business/2016/03-16/203077.shtml http://www.ecns.cn/business/2016/03-16/203077.shtml";] at [http://www.ecns.cn ECNS] .

Symbolic consumption [https://web.archive.org/web/20191006135755/https://catalog.flatworldknowledge.com/bookhub/reader/8111?e=sirgy_1_0-ch03_s01 "https://web.archive.org/web/20191006135755/https://catalog.flatworldknowledge.com/bookhub/reader/8111?e=sirgy_1_0-ch03_s01] at [http://www1.flatworldknowledge.com Flat World Education] .

Virtual Retail-ity "[https://news.vice.com/story/alibaba-vr-shopping-buy-singles-day https://news.vice.com/story/alibaba-vr-shopping-buy-singles-day";] at Vice news.

评论 (0)

  • 还没有评论,来抢沙发吧。